Monday, 7 October 2013

L'Oreal Sublime Mousse Hair Dye


This L'Oreal hair dye caught my eye when browsing in Boots due to it's bright packaging, the fact that it's a mousse and it's price. I usually dye my hair around once a month and for the last three years I've been using the John Frieda Precision Foam Colour hair dyes (review of one here). The John Frieda hair dyes are £9.99 so I usually wait until they are on offer (usually around £6 or £7 in supermarkets, Boots and Superdrug) to purchase them. However, I needed to dye my hair for a party I was going to and so decided to give this L'Oreal one a try as it was £6.99 and the selection of colours were quite similar to the John Frieda ones.

The first thing I noticed when applying this hair dye was that it stung my scalp and ears a bit. I have never had any reaction or any stinging with any other hair dyes (salon or shop-bought) and I've been dying my hair for over ten year now. So, this was a little odd. It didn't hurt but it was quite uncomfortable and did make me a little worried about it being on my head for so long.

Secondly, the packaging clearly states that this is a mousse. When I squeezed it onto my palm it came out as a mousse, but as soon as it touched my hair it turned to liquid, making it runny and hard to spread. This is not the case with the John Frieda dye, which stays as a foam when on my head for quite a while, making it much easier to spread. The lack of foam in the L'Oreal hair dye meant that my hair would not stay up; it just hung wet down my back, dripping and dying my neck in the process.

Also, the gloves provided were absolutely huge and very loose- just like two plastic bags. This resulted in them slipping off all the time, making the application process harder. The gloves provided in the John Frieda packet are tight latex ones and much more practical for hair dying. Finally, after applying the L'Oreal hair dye I had to wait 30 minutes before washing it off. The John Frieda dye takes 20 minutes so it is less time consuming.

However, the colour (Mysterious Black Cherry) is absolutely gorgeous. It is very intense and rich; exactly what I wanted it to be, so I'm very pleased with the result.

Overall, this L'Oreal Sublime Mousse is a gorgeous colour but too much hassle to apply, so I'll be sticking to the John Frieda Precision Foam Colour hair dye until L'Oreal improves it. 

Price: £6.99


  1. Nice colour :) I used the schwarzkopf colour mask one a couple of days ago and I liked the colour but it was a bit messy and there was only just enough dye x

    Heather | Of Beauty & Nothingness

  2. Gorgeous colour! Not good that it stung your scalp and ears!

    Rebecca Coco


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